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    Virginia Torrie

    Tag: Virginia Torrie

    March 23, 2008in IP, IP Course Topic, Trademarks1by Editor
    928

    Protecting Trade-mark Distinctiveness: The Risk of Dilution as Illustrated by the Genericism of Geographical Indicators

    The proposition that consumers are confused by the use of geographical indicators (GIs) by producers other than those from the specified geographic region is arguably a weak one. Evidence that…

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    February 16, 2008in IP, Privacy, Technology0by Editor
    645

    Targeting Individuals: Targeted Advertising on Online Social Networks

    Advertising has always been, or has tried to be, “targeted” at potential and existing customers. The entire purpose of advertising has, and continues to be, to communicate the virtues of…

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