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Erin Miller

Branded: The Battle for Trade-marks on the Web

Branded: The Battle for Trade-marks on the Web

Steve Lohr’s article “A New Battle is Beginning in Branding for the Web” highlights the trade-mark issues that are emerging in response to the ever expanding realm of internet technology. As David Vaver explains, trade-marks exist “to identify the trade source of products and services to potential customers.”  However, as Lohr points out, those products […]