Michael “Mike D” Diamond, Adam “Ad-Rock” Horovitz and the estate of the recently deceased Adam “MCA” Yauch (“the Beastie Boys”) have launched an action against Monster Energy Drink (hereafter “Monster”)…
Tag: advertising
Keyword Advertising: When are competitors allowed to use your trademark?
Robert Dewald is a JD Candidate at Osgoode Hall Law School Online keyword advertising, using internet search engines such as Google and Yahoo!, continues to be a highly contentious area…
Online Keyword Advertising: Misleading Customers? Or Providing Alternatives?
Robert Dewald is a JD Candidate at Osgoode Hall Law School Online advertising is a growing and lucrative business. In 2009, $22.7 billion USD was spent on online advertising within…
Obama's Likeness Used to Sell Rain Coats
Stuart Freen is a JD candidate at Osgoode Hall Law School. Last week, U.S. President Barack Obama found himself in a strange place: Plastered across a 30-foot billboard in Times…
What does it mean if everyone is ‘the best’?
Brian Chau is a JD candidate at Osgoode Hall Law School. If everyone is the best, as per their advertising, would that mean that all products are merely average? This…