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Business Names Are Trademarks Made Unregistrable by Morality

Business Names Are Trademarks Made Unregistrable by Morality

The Japanese restaurant ‘Fuku’ (pronounced foo-koo), which recently opened a new West Palm Beach location, ran into a snag while attempting to register their trademark. The Florida Department of State Divisions of Corporations rejected the application on the basis of subsection 2(a) of the Lanham Act, which states that a mark that “consists of, compromises […]