Apple to Further Expand its Territory in the Chinese Market: With or Without the iPad

The trademark dispute over the “iPad” name rages on in the People’s Republic of China (PRC) between Shenzhen Proview Technology and Apple Inc. However, the Cupertino-based producer of the ever popular iPod, iPhone, and of course the iPad won’t let its legal issues in China get in the way of the brand’s overall  expansion into […]

Pepsi’s Deepest, Darkest (Trade) Secret Might Soon Be Revealed

In 2007, Pepsico (“Pepsi”), makers of its namesake fizzy drink did their competitors, The Coca Cola Company (“Coke”) a good turn, by turning in two Coke employees who tried to sell its secret recipe to Pepsi. This decision on Pepsi’s part can be read as a mixture of sound business acumen, legal sense and some […]