The Emerging Recognition of the Importance of Design and Creative Practice in Product/Service Innovation: Moving Away from a Strict Adherence to Technology and the ‘Hard’ Sciences

In his April 2008 report, ‘Between a Hard Rock and a Soft Space: Design, Creative Practice and Innovation’, Dr. John H. Howard discusses how the arts, humanities and social sciences can contribute to innovation systems and innovation policy by recognizing that design and creative practice play a central role in innovation. He argues that, while […]